Promotion

Johnnie Walker x FUJI ROCK FESTIVAL’18

Known to be one of the world's favorite whiskey brands, Johnnie Walker is a long-time partner in Japan's largest outdoor music festival "FUJI ROCK." To create the centerpiece of their pop-up shop at the 2018 festival, the legendary brand called on TokyoDex to paint their iconic Striding Man statue.

Artist Mameko Maeda created a design that featured the FUJI ROCK FESTIVAL'18 colors and captured the energy of the event, and the TokyoDex team travelled to Naeba to hand-paint the statue where countless visitors took photos to share with friends on social media.

Location

Naeba Ski Resort

Date

July 2018

Artist

Maeda Mameko